PRISM Project



PRISM Project is a Japan-based English Virtual YouTuber agency based in Tokyo. Their mission is to create a world where all people on Earth can find something they love and feel happiness every single day.

The PRISM Project members are special agents from the year 2120, which has been sent back to the past to prevent the threat of humans losing interest and passion for others.

As of 1 May 2022, the agency is currently partnering with Sony Music Entertainment Japan. The company was founded and previously led by YU, who was referred by the members as Captain.

Background
The agency unveiled itself on 12 January 2021 on their Twitter account. The following day, the members of the 1st Generation were revealed: Hoshifuri Iku, Tokimori Aoi and Ibuki Meno. The agency got some attention after their talents character designers announced their new work on Twitter and their VTubers posts in the r/VirtualYoutubers subreddit. The 1st Generation members have debuted on 30 and 31 January.

2021
On 7 March, at the end of the collaboration stream over at Meno's channel, a time anomaly was reported by the staff. The culprits behind the anomaly later turned out to be the 2nd Generation members, Kamishiro Rita and Araka Luto. Their upper body design was unveiled on 13 March and they have debuted on 28 March

On 26 March, the official website was launched. Also on that day, the audition for the 3rd Generation members was announced.

On 12 April, the official Facebook page was unveiled to the public.

On 2 June, a gacha game website "PRISM Gacha" was announced featuring only the character Araka Luto. On the same day, PRISM announced that a bug in the game, a mysterious message appeared to random players. On 6 June, PRISM Project announced that they found the culprit of the bug which was caused by four strange entities: Miyoshino Shiki, Suzune Nia, Rikudou Yura, and Pengin Pina. On 13 June, the 3rd Generation was officially announced.

On 21 August, the audition for the 4th Generation members was announced.

On 30 October, PRISM Project Twitter account announced their 4th Generation. The 4th Generation has 4 members, including Kamizuki Naki, Ushio Sumi, Nagare Sara and Anon Non. After the announcement, each member made their first Tweet.

On 11 November, they updated the 4th Generation debut schedule. They debuted on 12 and 13 November.

2022
On 1 May, PRISM Project's Twitter announced that they had established a partnership with Sony Music Entertainment Japan (or Sony Music Japan). Accordingly, Sony Music Japan would be the main manager and producer of the PRISM Project, YU and Hacker would move into the advisory role. On the same day, YU left his position as producer of PRISM Project, and was replaced by Shogun. They also announced that all YouTube channels would be moving to new Multi-channel network (MCN).

On 13 July, PRISM Project announced on Twitter that they were co-hosting alongside Crunchyroll-Hime at Crunchyroll Expo 2022's New Crunchy City Music Fest, which was held from 5-7 August 2022.

On 7 August, PRISM Project announced a new wave of auditions on Twitter.

2023
On 22 April, PRISM Project announced the 5th Generation of members, consisting of: Amami Ami, Tsubame Kou, and Shikami Lana. They will debut on 28 April.

1st Generation
They have debuted on 30 and 31 January 2021.

2nd Generation
They have debuted on 28 March 2021.

3rd Generation
They have debuted on 26 and 27 of June 2021.

The 3rd Generation has the theme of "East meets West", with Miyoshino Shiki (an inugami) and Suzune Nia (a nekomata) representing the East and Pina Pengin (a harpy penguin) and Rikudou Yura (a dullahan) representing the West.

4th Generation
They debuted on 13 and 14 November 2021.

The 4th Generation has the theme of fairy tales: Kamizuki Naki in Little Red Riding Hood, Ushio Sumi in The Little Mermaid, Nagare Sara in One Thousand and One Nights and Anon Non in Alice in Wonderland.

5th Generation
They will debut on 28 April 2023.

The 5th generation trio's theme is based on different weather: rain for Amami Ami, thunderstorm for Tsubame Kou, and sunshine for Shikami Lana.

Trivia

 * For the 2021 April Fool's Day, they have announced the 2.5 Generation. The only member of a said generation is Hacker-san, the CTO of PRISM. He is set to debut on the 1st of April 2121.
 * For the 2022 April Fool's Day, PRISM Project announced that they would rebrand to "TESSERACT Project" with a new logo design. Also their fanbase would be changing from "PRISMers" to "TESSERers". On the next day, they announced they would return to "PRISM Project."

Media

 * prismproject.jp - Website
 * schedule.prismproject.jp - schedule website
 * clips.prismproject.jp - clips website
 * gacha.prismproject.jp - PRISM gacha website
 * @PRISMproj - Twitter account
 * @PRISMproj - Page on Facebook
 * u/PRISMProjectOfficial - Official Reddit account

Twitter hashtags

 * #PRISMProject - General
 * #PRISMAlerts - Announcement
 * #PRISMers - Fan
 * #PRISMClips - Clip
 * #PRISMMerch - Merchandises