Natsuiro Matsuri

Natsuiro Matsuri (夏色まつり) is a female Japanese Virtual YouTuber associated with hololive, as part of its first generation of VTubers alongside Yozora Mel, Aki Rosenthal, Shirakami Fubuki, and Akai Haato.

Personality
Matsuri is an energetic, expressive, and chaotic individual who seems to enjoy doing outrageous (and usually lewd) things simply because she can. Some examples include pressuring Minato Aqua into sleeping next to her in a Minecraft stream, posting a suggestive video on Shirakami Fubuki's Twitter of her moaning Fubuki's name,  screaming at Hoshikawa Sara to let her drink her pee,  and groping other members off-camera (including Hoshimachi Suisei, Shirogane Noel, and Murasaki Shion, among others).

However, underneath her naughty and tomboyish exterior, Matsuri is actually a sensitive, emotionally intelligent young girl who can speak frankly and maturely about a variety of topics. She will sometimes host audio only streams right before she goes to sleep or while in the bath and simply talk to her viewers about her life and her inner thoughts.

Background
Her Twitter account opened on 16 May 2018 while her YouTube channel was created on 25 May although she did not start her activities on YouTube until her first stream on 2 June.

2018
On 1 November, she debuted her second 2D costume.

2019
On 1 April, she announced that she would get her 3D model in the middle of April.

On 3 April commemorating this, she built a model of her in 3D in Minecraft. She later announced the debut date to be on 15 April. She debuted her 3D model during a stream on this date.

On 6 August, Matsuri showcased her 3D model swimsuit.

2020
On 1 January, she announced in Twitter that she would get her third 2D costume to celebrate the new year, this costume was later revealed the same day.

On 23 January, her YouTube channel became demonetized. A few minutes later, she said on her Twitter account that it was due to one of the songs she sung, claiming it was a mistake on Youtube's side, so she would reapply for monetization the next month.

On 24 January along with the other hololive girls up to the third generation, she debuted her 3D idol outfit at hololive's 1st fest Nonstop Story.

On 30 January, she announced on her Twitter account the remonetization of her channel.

On 1 March, she teased on Twitter a new 2D model for her next stream. On 2 March, she revealed this 2D model, unlike her normal model, in this one Matsuri is a 6 year old girl and acts for the most part like one.

On 28 July, she announced on her Twitter account that her original 2D model would be get an update. She debuted her updated model during a stream later the same day, featuring more facial expressions, her hair including her ponytail and ahoge has improved movement and the previously still ribbon on her blouse now has movement, along with general movement improvements in line with the model capabilities of hololive members from the GAMERS unit onwards.

On 25 October, hololive's official Twitter account announced that she and Haato would get new 2D costumes. Matsuri debuted her fourth 2D costume on 28 October, a new set of casual clothes with a white jacket, she can use rabbit ears, cat ears, a black hat as well as glasses, she can now carry a sad sailor bunny plushie, additionally she got two new hairstyles both twintails.

Events

 * On 23 May 2019, she made an appearance in hololive's collaboration with Dawn of the Breakers as one of the characters alongisde Roboco, Aki Rosenthal, Shirakami Fubuki, Minato Aqua, Yuzuki Choco, Oozora Subaru, and Ookami Mio.
 * On 27 November 2019, she made an appearance in hololive's collaboration with Azur Lane as one of the characters, alongside Shirakami Fubuki, Nakiri Ayame, Ookami Mio, Murasaki Shion, Minato Aqua and Tokino Sora, she was available from 27 November to 10 December.

Mascot and Fans

 * She has a mascot called Ebi Frion, part-lion part-fried shrimp. This is a pun on the words "Ebifurai" (fried shrimp) and "lion".
 * Her fanbase is officially called "Matsurisu" (まつりす). They are represented by a small brown squirrel with chubby cheeks.

Trivia

 * She has openly admitted to being a lolicon.
 * Her mother, known as 'Mamatsuri', has been on streams with her when they do Q&As.
 * She has a younger brother who has appeared on some of her streams before.
 * She is the thirteenth hololive member to join the official Hololive Subreddit as a moderator.

Media

 * Matsuri Channel 夏色まつり - YouTube channel
 * Natsuiro Matsuri's corporate profile on hololive.tv (EN)
 * Natsuiro Matsuri's corporate profile on hololive.tv (JP)
 * @natsuiromatsuri - Natsuiro Matsuri's official Twitter account
 * 夏色祭Official - Natsuiro Matsuri's official bilibili channel
 * Radio 夏まつch - Natsuiro Matsuri's official TwitCasting channel
 * @natsuiromatsuri - Natsuiro Matsuri's official OPENREC.tv channel

Twitter hashtags

 * #夏色まつり - General
 * #夏まつch - Stream talk
 * #祭絵 - Fan art
 * #まつりは絵っち - Fan art (NSFW)
 * #抜いたぞまつり - Video clips
 * #きいたよまつり - Commentary on released voice dramas

Further readings

 * 夏色まつり - Nicovideo Encyclopedia
 * 夏色まつり - Pixiv Encyclopedia
 * 夏色まつり - unofficial hololive Seesaawiki
 * 夏色祭 - Moegirl Encyclopedia
 * Natsuiro Matsuri - Hololive Fan Wiki
 * Natsuiro Matsuri - Azur Lane Wiki
 * Natsuiro Matsuri - Unofficial Button