Mashiro Meme

Mashiro Meme (ましろ爻) is a male Japanese Virtual YouTuber affiliated with NIJISANJI. He debuted alongside Naraka and Kurusu Natsume, forming the trio known as "Mananatsu" (まななつ).

Profile
A university student whose light on his feet and gets involved in everything.

Personality
Mashiro is adventurous and does not hesitate to try anything that piques his interest. He is into the horror genre, as well as the occult and supernatural, sometimes conducting "one-man hide and seek" occult rituals on livestreams. In spite of this, he is generally unfazed by horror and supernatural elements, often seen to be extraordinarily calm while playing horror games. He also enjoys playing games with dark and depressing stories. In his first "Lever Gacha Daipan" appearance, he admitted the reason why he has fascination and feels no fear towards the horror or supernatural is because he doesn't believe in their existences and thus actively seeks or challenge them to satisfy his curiosity.

He sometimes shows a childish side, and can be mischievous and playful.

Mashiro has described himself to be introverted and bad at approaching others, resulting in a relatively low number of collaboration streams with other vTubers.

Background
On 26 December 2019, NIJISANJI 2019 Q4 final group debut was announced as Mananatsu. His YouTube channel was created in October 23 2019 and Twitter account was created in December 2019.

Debut
Mashiro made his YouTube debut on 29 December along with the rest of Mananatsu. His stream was partly memorable as his voice was quite androgynous, and true to his lore he ended the stream with a jump-scare he teased throughout the stream.

2020
On 8 January, his channel was eligible for monetization.

On 17 February, Mananatsu announce their first ever merchandise.

On 3 March, Mashiro reached 100,000 subscriber on his YouTube channel.

On 27 April, Mashiro's Birthday voice pack went up for sale to celebrate his birthday.

On 1 May, Mashiro's Golden Week 2020 voice pack went up for sale.

On 23 June, Mashiro's Rainy Day 2020 voice pack went up for sale

On 22 July, Mashiro's Midsummer 2020 voice pack went up for sale.

On 27 July, Mananatsu announce their second merchandise.

On 11 August, Mashiro was announced to take part in NIJISANJI Horror Goods 2020.

On 4 September, he was given a new outfit. At the end of the stream, he officially announce his membership will be soon open. He followed up 2 days after on his twitter announcing it has started.

On 27 September, Mashiro's Moon Viewing Festival 2020 voice pack went up for sale. .

On 6 October, Mashiro's Cooking 2020 voice pack went up for sale. .

On 23 October, Mashiro's Halloween 2020 voice pack went up for sale. .

On 6 November, he decided to took an unannounced break from streaming and social media which he further explained on his next stream, he mention it was due to him taking part in Japan GoTo Campaign in travelling to Kyoto.

On 17 December, he was given Live2D Model Ver.2.0. alongside Gilzaren III, Fuwa Minato, Amemori Sayo, Luis Cammy, and Fumino Tamaki. He celebrate this major model update with a karaoke stream.

On 21 December, Mashiro was announced to take part in NIJISANJI Petite Volume 3 goods.

2021
On 9 February, Mashiro was announced to take part in NIJI Liver mask merchandise.

On 12 February, Mashiro's Valentine and Setsubun 2021 voice pack went up for sale.

On 18 February, he reached 200,000 subscriber.

On 12 March, Mashiro's Springbreak 2021 and White Day 2021 voice pack went up for sale.

On 19 March, Mashiro's Occupation Parody 2021 voice pack went up for sale. He was chosen to be part of the key visual in this voice pack, which was his first.

On 1 April, Mashiro's Cherry Blossom Viewing 2021 voice pack went up for sale.

On 20 April, Mashiro annouced his first solo merchandise for his upcoming birthday. This year the script was written by Kurusu Natsume on of the Mananatsu member.

On 2 May, Mananatsu announce their third merchandise, a folding umbrella.

On 23 June, Mashiro's Before Rain and Tanabata 2021 voice pack went up for sale.

On 2 July, it was announced though NIJISANJI official Twitter account that Mashiro would get his 3D model he will debut in 10 July. His 3D debut was highly iconic due to the narrative it follows and many easter egg referencing many horrific objects he had reviewed or explained throughout his Vtuber career.

On 21 July, Mashiro's Summer Vacation and Beach day 2021 voice pack went up for sale.

On 2 August, Mashiro was announced to take part in NIJI Literature vol.3 where they would have to do a folklore/short story reading. He was in-charge of reading 文字禍 (Character) by Atsushi Nakajima.

On 20 August, Mashiro's Mountain Hiking Vacation 2021 voice pack went up for sale.

On 17 September, Mashiro's Moon Viewing and Autumn:Sport and Food 2021 voice pack went up for sale.

On 29 September, Mashiro's Good Morning & Good Night 2021 voice pack went up for sale, His voice pack did not have a merchandise release unlike a few of his colleague.

On 18 October, Mashiro's Autumn Leaf and Autumn Art 2021 voice pack went up for sale.

On 19 November, Mashiro's Seasonal Vol 1 & 2 2021 voice pack went up for sale.

On 22 December, Mashiro's December Seasonal Vol 1 & 2 2021 voice pack went up for sale.

2022
On 20 January, Mashiro's January Seasonal Vol 1 & 2 2022 voice pack went up for sale. He was chosen to be part of the key visual in the Vol.2 voicepack.

On 9 Febuary, Mashiro particiapted in NIJISANJI white day event.

On 3 March, Mashiro annouced that he will be taking a break from streaming due to acute tonsillitis. He continue his activity a few weeks later on 18 March.

On 11 March, Mashiro's Whiteday 2022 voice pack went up for sale.

On 27 April, Mashiro's birthday merchandise and voice pack went up for sale. This year the script was written again by Kurusu Natsume on of the Mananatsu member.

On 23 May, Mashiro's Phonecall 2022 voice pack went up for sale.

On 8 June, Mashiro's YouTube channel was banned from YouTube.

On 10 June, Mashiro was announced to take part in NIJISANJI 2022 Wedding Goods alongside Ryushen, Ibrahim, Shellin Burgundy, Hoshikawa Sara, and Ratna Petit.

On 5 July, NIJISANJI announced Mashiro's new YouTube channel as the previously banned channel was unable to be recovered. His first stream on the new channel was on 8 July 2022. This redebut was also when he introduced the name "Meme'.

2020

 * On 26 June, Mashiro did his first sponsored stream, a mobile game named Lords Mobile.

2021

 * On 22 July, Mashiro join his first ever competition in VTuber Fall Guys Sports Meet (運動会), as team "Belly Destroyer" (ベリーデストロイヤー) alongside Hayama Marin, Sasaki Saku, and Yashiro Kizuku. They took 5th place in overall ranking.
 * On 5 November, Mashiro was the 51st guest on Yashiro & Sasaki's Lever Gacha Daipan show.
 * On 7 December, Mashiro was the host for NIJISANJI Happy hour event alongside Hayama Marin.
 * On 17 December, Mashiro participated in NIJISANJI x DMM Scratch lucky bag collaboration where he was featured in their british maid and servant goods.
 * On 31 December, Mashiro performed in NIJISANJI Unit Song Festival (NJU歌謡祭2021). In this event he performed "Urameshi Yahoo" (うらめしヤッホー) alongside Tsukino Mito, Debidebi Debiru, and Akabane Youko.

2022

 * On 29 March, Mashiro was invited to be a guest for Oshima Teru x Tanishi Matsubara Accident Property Lab Extra Edition talkshow.
 * On 27 May, Mashiro did a promotion for Touhou Arcadia Record alongside Yashiro Kizuku.

Identity

 * Color: #1E2232
 * Race: Human
 * Occupation: College student

Lore

 * A college student who came to the city for higher education. He is light on his feet and gets involved in everything. Recently, he seems to be into a certain thing. ......
 * Mashiro character lore is base on the song/novel "That Summer Saturates" (あの夏が飽和する.)

Likes & dislikes

 * Mashiro is known to like a Anime & Manga in general though he mention Hunter x Hunter being his favorite manga with Hisoka being his favorite character.
 * Mashiro likes scary/horror-related themes. As such, the backgrounds in his chatting streams tend to be either a dark forest or a dark, empty building. Though his love for horror leads him doing a couple of summoning ritual stream like the one man hide and seek. He mention once getting yelled at by his local shrine priest he usually ask to cleanse it after the ritual.
 * Mashiro likes horror games, specifically Dark Souls, retro games, and Nintendo games. His love for Dark Souls lead him to attempt a couple of zero death run, though after failing on 7 stream he ended up with doing a speedrun stream instead.
 * Mashiro likes sweets with Omochichi/Milk chew candy being one of his favorite.
 * Mashiro likes alcoholic drink with strawberry wine being his favorite. Though he mention prefering sake nowadays.
 * He mention "menhera" being his favorite troupe.
 * Mashiro really likes cat to the point of them usually bath together.
 * Hates Spongebob with a passion.
 * When he was in grade school, he once wore a Spongebob brief to school. While playing in the mud, his brief tuned into matcha green, then his friends mocked him saying "You pooped!". Since then, he has always hated Spongebob, blaming him for his humiliation.

Series

 * On 13 July 2021, Mashiro started his ghost photo viewing series where he describe or review ghost photos he found or sent to.
 * On 20 August 2021, Mashiro started his animation series where he would occasionally animate his own story.
 * On 8 September 2021, Mashiro started his SCP review series.
 * On 21 October 2021, Mashiro started his internet rabbithole series.
 * On 15 April 2022, Mashiro and Melissa did a weekly radio show series name Melissa and Mashiro Platinum Friday (メリッサとましろの白金フライデー) which spans for 7 week until Melissa graduation from NIJISANJI.

Miscellaneous

 * Before he made his self-introduction, most people thought that he was a female.
 * He said that he was not allowed to meet his mom (character designer) before reaching 100,000 subs. But although he has already reached the goal, his designer has still not been revealed. Though it is highly likely his designer is tauyuki saema who does his merchandise.
 * As of recent, some of Mashiro's streams have had blank titles and thumbnails that do hint towards what game he is streaming. Although this may seem slightly creepy, this does not mean he is streaming a horror game, he could be playing anything.
 * Mashiro was the last NIJISANJI Liver to debut in 2019.
 * Mashiro admitted that he used to work part-time as a forensic, specifically on unidentified drowned victims.
 * Personally saw two people jump off a building, although he never saw the body he did confirm that he saw an ambulance and police cars coming.
 * Mashiro pet Nier and Pawako.jpgro has two pet cats, Pawako (a bengal cat) and Nier (british short hair cat). He mention having Nier for a while and only recently got Pawako due to him consoling himself after finding out the girl he was interest with already have a boyfriend.
 * Mashiro can play the guitar.
 * He mention having a little sister and went to a traumatic experience during his sister birthday.
 * His second outfit comes with detachable chair, a mask of a bunny/owl, 2 position, and a lamp accessory where it illuminate a certain place. This second outfit was heavily inspired by silent of the lamb.
 * He has the number 092 written in his chair which is part of NIJISANJI number easter egg.
 * His house seems to be fairly unorganized to the point of hiring 3 cleaner and even a termite exterminator at one point.
 * He mention having a relatively fluctuative target audience depending on his stream with his Yu-Gi-Oh series leading his audience to majorly male and Animal Crossing series leading his audience to majorly female.

Media

 * Mashiro Meme's corporate profile on the NIJISANJI website
 * ましろ - YouTube channel (current)
 * ましろ / Mashiro - YouTube channel (old)
 * @mashiro2434 - Twitter account

Twitter Hashtags

 * #ましろとしゃべる - Stream tag
 * #まっしろキャンバス - Fan Art
 * #まっくろキャンバス - For 'egosa'
 * #ましろがしゃべる - Voice Impression

Further Readings

 * ましろ爻 (ましろめめ) - Unofficial NIJISANJI Wiki