PRISM Project



PRISM Project is a Japan-based English Virtual YouTuber agency based in Tokyo. Their mission is to create a world where all people on Earth can find something they love and feel happiness every single day.

The PRISM Project members are special agents from the year 2120, which has been sent back to the past to prevent the threat of humans losing interest and passion for others.

Since 1 May 2022, the agency is owned by Sony Music Entertainment Japan. The company was founded and previously led by YU, who was referred by the members as Captain.

As of April 2022, the agency has over 400,000 subcribers on YouTube. The five members with the highest YouTube subscriber counts are Miyoshino Shiki, Araka Luto, Hoshifuri Iku, Rikudou Yura, and Kamishiro Rita.

Background
The agency unveiled itself on 12 January 2021 on their Twitter account. The following day, the members of the 1st Generation were revealed: Hoshifuri Iku, Tokimori Aoi and Ibuki Meno. The agency got some attention after their talents character designers announced their new work on Twitter and their VTubers posts in the r/VirtualYoutubers subreddit. The 1st Generation members have debuted on 30 and 31 January.

2021
On 7 March, at the end of the collaboration stream over at Meno's channel, a time anomaly was reported by the staff. The culprits behind the anomaly later turned out to be the 2nd Generation members, Kamishiro Rita and Araka Luto. Their upper body design was unveiled on 13 March and they have debuted on 28 March

On 26 March, the official website was launched. Also on that day, the audition for the 3rd Generation members was announced.

On 12 April, the official Facebook page was unveiled to the public.

On 2 June, a gacha game website "PRISM Gacha" was announced featuring only the character Araka Luto. On the same day, PRISM announced that a bug in the game, a mysterious message appeared to random players. On 6 June, PRISM Project announced that they found the culprit of the bug which was caused by four strange entities: Miyoshino Shiki, Suzune Nia, Rikudou Yura, and Pengin Pina. On 13 June, the 3rd Generation was officially announced.

On 21 August, the audition for the 4th Generation members was announced.

On 30 October, PRISM Project Twitter account announced their 4th Generation. The 4th Generation has 4 members, including Kamizuki Naki, Ushio Sumi, Nagare Sara and Anon Non. After the announcement, each member made their first Tweet.

On 11 November, they updated the 3rd Generation debut schedule. They debuted on 12 and 13 November.

2022
On 1 May, it was announced that the agency had been acquired by Sony Music Entertainment Japan. On the same day, YU left his position as producer of PRISM Project, and was replaced by Shogun. They also announced that all YouTube channels would be moving to new Multi-channel network (MCN).

1st Generation
They have debuted on 30 and 31 January 2021.

2nd Generation
They have debuted on 28 March 2021.

3rd Generation
They have debuted on 26 and 27 of June 2021.

4th Generation
They debuted on 13 and 14 November 2021.

The 4th Generation with the theme of fairy tales: Kamizuki Naki in Little Red Riding Hood, Ushio Sumi in The Little Mermaid, Nagare Sara in One Thousand and One Nights and Anon Non in Alice in Wonderland.

Trivia

 * For the 2021 April Fool's Day, they have announced the 2.5 Generation. The only member of a said generation is Hacker-san, the CTO of PRISM. He is set to debut on the 1st of April 2121.
 * For the 2022 April Fool's Day, PRISM Project announced that they would rebrand to "TESSERACT Project" with a new logo design. Also their fanbase would be changing from "PRISMers" to "TESSERers". On the next day, they announced they would return to "PRISM Project."

Media

 * prismproject.jp - Website
 * schedule.prismproject.jp - schedule website
 * clips.prismproject.jp - clips website
 * gacha.prismproject.jp - PRISM gacha website
 * @PRISMproj - Twitter account
 * @PRISMproj - Page on Facebook
 * u/PRISMProjectOfficial - Official Reddit account

Twitter hashtags

 * #PRISMProject - General
 * #PRISMAlerts - Announcement
 * #PRISMers - Fan
 * #PRISMClips - Clip
 * #PRISMMerch - Merchandises