REALITY, Inc.[1] is a subsidiary of Japanese internet company GREE Holdings, Inc.
They started operations in 2018 as Wright Flyer Live Entertainment[2] (or WFLE for short), with the goal of scouting talents, designing and creating characters and producing their shows on different platforms in Japan and worldwide. With that aim in mind, they entered into the VTuber market with an initial investment of ten billion yen (88 million USD) following the first two years of operations. They also developed the smartphone application and livestreaming platform REALITY. In 2020, WFLE was renamed to REALITY, Inc.
Since 2023, REALITY, Inc. has been reorganized by GREE into four companies handling its various businesses, two of which involve VTubers: REALITY, Inc. continues to develop the REALITY app used by VTubers, while REALITY Studios Inc. is a talent management business that operates several VTuber agencies.
History[]
2018[]
Original WFLE Logo
On 5 April, Wright Flyer Live Entertainment (WFLE) Inc. was established as GREE's VTuber business. The name comes from Wright Flyer Studios, a game studio owned by GREE Holdings, Inc.[3]
On 29 May, it was announced that WFLE will be collaborating with voice app LisPon and artist community website Pixiv to hold auditions for Virtual YouTuber voice actors, to voice selected contest-winning designs from Pixiv.[4]
In June, the virtual duo KMNZ began their activities under the private label "KMNLABEL". They are composed of Liz and LITA, co-produced by WFLE and Ficty.
On 3 August, RK Music was established as a VTuber-specific music label business by WFLE Inc. as a joint investment with King Records Inc.[5]
On 6 August, the results of the "pixiv x LisPon x WFLE Virtual YouTuber Joint Audition" was announced: 3 selected winners will debut in the Autumn of 2018: Mihara Shiki, Lime and Nemui Fuwari.[6]
2020[]
In June, The VSinger duo VESPERBELL began their activities. They are composed of YOMI and KASUKA.
On 1 October, Wright Flyer Live Entertainment Inc. was renamed to REALITY, Inc.[1]
2023[]
On 1 March, parent company GREE reorganized REALITY, Inc. into 4 companies:[7]
- REALITY, Inc. - platform business in charge of developing the REALITY app.
- REALITY Studios Inc. - VTuber talent management business
- REALITY XR cloud Inc. - corporate-facing cloud service (REALITY XR cloud) business
- BLRD PTE. LTD. - Web3 business
On 20 December, REALITY, Inc. announced that it has invested in Brave Group.[8]
Former members[]
| F | Left the group or agency |
| R | Retired from VTubing activities |
REALITY, Inc.[]
WFLE was rebranded to REALITY, Inc. in October 2020.[Note 1]
| Liz F (as part of KMNZ) |
Lita F (as part of KMNZ) |
YOMI F (as part of VESPERBELL) |
KASUKA F (as part of VESPERBELL) |
|---|---|---|---|
 |
 |
 |
 |
| Nemui Fuwari F | Lime F | ||
 |
 |
Wright Flyer Live Entertainment[]
Established in April 2018, WFLE had a number of VTubers under its management.[Note 2]
| Liz (as part of KMNZ) |
Lita (as part of KMNZ) |
Nemui Fuwari | Lime |
|---|---|---|---|
|
|
|
|
| YOMI (as part of VESPERBELL) |
KASUKA (as part of VESPERBELL) |
Haduki Natsu F | Super Sonico R (joint-venture with Nitroplus) |
|
|
 |
 |
| Isora Manami R | Micha Elhynde R (joint-venture with Otomate) |
Amon Flockhart R (joint-venture with Otomate) |
Ouga Saki R |
 |
 |
 |
 |
| Nachoco R (joint-venture with Aniplex) | |||
 |
Known staff[]
| DJ RIO Reality, Inc. CEO |
|---|
 |
Trivia[]
- Some of the VTubers in WFLE were designed during a contest ran by Pixiv, LisPon, and WFLE.
- The REALITY app was not only used by WFLE's in-house VTubers, but also by other VTuber companies such as Hololive and Nijisanji.
External links[]
- Official site
- Official Announcement on the GREE corporate website (In Japanese).
Notes[]
References[]
- ↑ 1.0 1.1 REALITY, Inc.. (2020, October 1). ボイスアプリ「LisPon（リスポン）」サービス終了のお知らせ [Article]. reality.inc.
- ↑ 6degrees: Interview with DJ RIO
- ↑ GREE Holdings, Inc.. (2018, April 5). グリー、バーチャルYouTuber特化型のライブエンターテインメント事業を開始 [Article]. gree.net.
- ↑ ボイスアプリ「LisPon（リスポン）」 、バーチャルYouTuber声優オーディション開催 [Article]. (2018, May 29). PR Times.
- ↑ REALITY, Inc.. (2018, August 3). Wright Flyer Live Entertainment、キングレコード株式会社と共同出資によるVTuber特化型の音楽レーベル事業会社「株式会社RK Music（仮）」を設立することで合意 [Article]. reality.inc.
- ↑ REALITY, Inc.. (2018, August 6). 「pixiv × LisPon × WFLE バーチャルYouTuber共同オーディション」総合大賞発表 [Article]. reality.inc.
- ↑ REALITY, Inc.. (2023, March 1). グリー、VTuber事業および法人向けメタバース事業の新会社を設立。メタバース事業を多角化してグローバル展開を加速 [Article]. reality.inc.
- ↑ REALITY、VTuberの総合プロデュースを展開するBrave groupへ追加出資 [Article]. (2023, December 20). reality.inc.