Virtual YouTuber Wiki
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Smarprise Inc. (株式会社Smarprise, Kabushikigaisha Smarprise) simply known as Smarprise (stylized as Smarpr!se) is a Japanese company located in Shibuya, Tokyo.

From 2017 to 2020, the company produced Virtual YouTuber talents. It also operates the anime and manga official licensed goods e-commerce site "colleize" and the subscription-based product service "SURPRISE BOX". In 2024, it became a part of Brave Group.

History[]

Smarprise was founded in 2015 with the original mission of the creation of games for smart devices.

On 8 December 2017, they made their entry into the Virtual YouTuber market with the debut of their virtual talent Fuji Aoi.

On 21 December 2018, the cat VSinger Kanade MiMi debuted.

On 21 July 2020, Fuji Aoi and Kanade MiMi left the agency and continued as independent VTubers.[1] This marked the exit of Smarprise from the VTuber business.

On 1 February 2024, Smarprise Inc. was acquired by Brave Group.[2]

Members[]

FLeft the group or agency
Fuji Aoi F Kanade MiMi F
Fuji Aoi - Portrait 03
Kanade MiMi Cat Portrait

Trivia[]

  • Its name is a portmanteau of the English words "smart device" and "surprise".
  • Kanade MiMi was originally a cartoon-style cat VTuber and didn't gain her cat girl form until after she became independent.

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